CN EN
2018 / 08 / 03
The second CMIC Music Awards Festival ended, and 37 awards of "China Grammy" were released [dongfang.com]

The music industry is booming, and the music award of CMIC Music Award is prominent

According to the "2017 Music Industry Development General Report" of the State Administration of Press, Publication, Radio, Film and Television, the total scale of China's music industry in 2016 was about 325.322 billion yuan, an increase of 7.79% compared with 2015, continuing to maintain a vigorous growth trend. Among them, the scale of digital music industry has reached 52.926 billion yuan, becoming the third largest market after karaoke market (86.9 billion yuan) and music education and training industry (75.7 billion yuan). The rise of digital music has continued to reconfigure the industry chain, innovate business models, and stimulate consumer vitality, driving China's music industry into a "new era" of rapid growth under the new normal of China’s economy.

However, under the "new era" of the music industry, there has been no industry-recognized professional music awards in the Chinese music region. There are many awards of domestic music, but the music awards held by enterprises and media are too commercialized and entertaining, and the "values" are mostly profit-oriented, and the influence is often lacking, not to mention guidance to the industry. This kind of "exist in name only" music awards, far from meeting the market, industry demand for professional music awards.

 

Xu Yi, chairman of CMIA Mus

ic Award Jury

The CMIA Music Award fills this gap in the market, and is launched by the China Music Industry Committee of CADPA (abbreviation CMIA or CMA) to stimulate artistic creativity and raise production standards in the music industry, and to recognize works, performers or organizations in the music industry for outstanding artistic achievement, technical achievement and contribution during the year. The CMA Music Awards represent absolute authority at the industry level in terms of professionalism, this year it continues to be chaired by Xu Yi as the jury, with Li Zongsheng as the chief selection consultant, and they together have invited 101 of the industry's most professional musicians to serve as judges, ensuring that different areas of music are treated with the utmost fairness.

The CMIA Music Awards are presented by an official and neutral organization, demonstrating from the very beginning the high level of professionalism and credibility that the Chinese music industry needs. Therefore, the CMIA music award has the same status in the Chinese music industry as the Grammy in the American music industry, the All-British Music Awards are to the British recording industry, and the Taiwan Golden Melody Awards are to the music industry in Taiwan, and their influence and status in the music industry is irreplaceable.

The CMIA Music Gala is a musical feast of high-profile figure

On the evening of July 31, singers, musicians, CMIA members, music company executives from both sides of the Taiwan Strait and Hong Kong, musicians, media, music critics and music practitioners related to the nominated works entered the CMIA Music Gala site one after another from 17:00 pm onwards. Among them, including Brit Awards, Grammy Awards, IFPI (Hong Kong SAR), RIA Japan Recording Association and other famous music award organizations and association chairmen or representatives around the world also came to the scene to observe and exchange ideas. This is a top-level event for Chinese musicians, and their gathering together represent the highest level of Chinese music.

On the scene, famous musicians such as Pu Shu, Li Jianqing, Xu Jiaying, A Duo, Air, Yoyo Sham, Astro Bunny, Rebuilding the Rights of Statues, Stolen and Radio Mars sang on stage and showed their musical attitude of "paying tribute to music" with their performances. Among the nominated guests, Song Dongye, Hanggai band, The Life Journey, joy ginger, Gai and others attended the ceremony to help the success of the second CMIA Music Gala.

 

Pu Shu sang for the CMA Music Awards Gala

CMIA Annual Music Awards Announces 37 Winners

The second CMIA Music Awards included 7 annual music awards, 19 annual music best individual awards (including the new best children's music album award this year), 9 technical individual awards, plus the chairman's award of the CMIA jury and the outstanding contribution award announced that night, a total of 37 music individual awards.

Previously, with his album "Orion", Pu Shu was nominated for 10 individual awards, making him a big hit this year. In the end, Pu Shu won the album of the year award and became the biggest winner of the second CMIA Music Awards. In addition, Jay Chou, who won four awards at the first CMIA Music Awards, successfully won the CMIA Best Composition Award this year with his song "Full name", which was written for A-Mei Zhang. In the Best Male and Female Singer awards, which showcase the strength and overall quality of singers, Lim Junjie(Wayne) and A-Mei Zhang took the laurels with their works "Great Smallness" and "The Story Thief" respectively, both of which have received rave reviews since their release and are considered quality masterpieces among pop albums.

Rap rose to prominence in 2017, becoming the absolute dark horse of the music market, which is hugely associated with the launch of Iqiyi's "China Has Hip Hop" program. Therefore, this year's much-anticipated Jury President's Award was given to the Iqiyi music network, which has brought such "national music" influence. At the same time, G.U.T.S won the CMIA Music Award for Best Rap Performance with his work "SKRU UP", which also successfully capped off a perfect year for rap in 2017. In addition, the New Artist of the Year award, which has been the focus of industry media and musicians, was successfully won by Xu Jun with his work "29". In recent years, newcomers have been under the spotlight, which has directly contributed to the rapid improvement of both the quantity and quality of new music, successfully ushering in a period of rapid explosion and successfully bringing many surprises to the Chinese music industry.

 

Pu Shu wins Album of the Year at the CMIA Music Awards

 

This year's new award for the best children's music album was won by "Ancient Poems and Child Rhymes". Children's music is a double hit in the music market and children's education market in the past two years, and the influence that the CMIA Music Awards has shown in this award, as well as the guidance it brings to the industry, will gradually be highlighted. It is worth mentioning that the biggest winner of this CMIA awards ceremony, Rebuilding the Rights of Statues won three awards including band of the year, best rock album and best visual design with the album "before The Applause".

Speaking of the CMA Music Awards, Mr. Zhang Shurong, Vice Chairman of China Pop Musicians Association, described the CMIA Music Awards as "a review of the music industry standard", and Song Ke, the founder of the CMIA Music Awards, described it as "the most difficult, unmeritorious and fulfilling thing I have ever done in my life". The CMA Music Awards are a "revolutionary" breakthrough in the music industry, bringing the most fair and impartial professional judging to the music market, and a new mechanism for industry-wide participation – the second CMIA Music Awards, from the enthusiastic declaration of the selected works by the members to the public announcement of the complete participating music works, and then to the preliminary voting by the CMIA members (or individuals), the whole process really got the participation of the music industry, and also got the support of the relevant A&R, planning, production, promotion and brokerage departments of the music companies, this makes the CMIA Music Awards impartial, mutually supervised and professionally judged from the very beginning, without the influence of peripheral factors such as popularity, reputation and relationship. This is the key to the long-term credibility of the CMIA Music Awards, which is sought after by the industry. This year, the CMIA's selection process was carried out by an independent third party, PricewaterhouseCoopers, for the agreement process. The agreement process refers to a series of tasks established by PWC according to the selection specifications approved by the 2nd CMA Organizing Committee, including the verification of the voting results and the announcement of the results. Mr. Wang Ju, Executive Vice President of China Audio-video and Digital Publishing Association also spoke highly of the judging mechanism of the CMIA Music Awards, saying, "No superstitious data, no profit by ranking, so that we can get infinitely closer to the art in our hearts".

 

Song Ke, Chairman of the CMIA and initiator of the CMIA Music Award

 

As the CMA Music Awards' "Pays Tribute to Music" attitude continues to spread, the CMA brand and influence will also achieve greater breakthroughs both domestically and internationally. The previous support of the legendary Orchestra "pink Freud" is a sign. In the future, CMIA will definitely attract more international music organizations and musicians to participate in the event, and by then the CMIA Music Gala will gradually become not only a Chinese music event, but also a top music gathering for global musicians and practitioners to exchange ideas. We believe that the CMIA Music Awards, known as the "China Grammy", will continue to influence the music industry with its professionalism and inclusiveness, bringing higher industry value and guidance to the industry. Let's celebrate the successful conclusion of the 2nd CMIA Music Awards, and look forward to a better performance of the 3rd CMIA Music Awards next year!